New Brand - Band of Outsiders

Jean Queen Donna Ida Thornton and her Assistant Buyer Natasha Cobham are always scouting for new and exciting brands; we like to be one of the first to stock an emerging brand and once again they have delivered.  This season we have welcomed Californian brand Band of Outsiders; an easy-to-wear luxury brand combining a girl’s romantic aesthetic with a boy’s cool masculinity.

Designer and creator of the brand Scott Sternberg was once described by Tim Blanks as being “able to find the exotic in the mundane.”  The AW13 collection featured a lot of draping sheer fabrics, mixing ladylike chic with a preppy edge.

For a preppy look take inspiration from the Chloe AW13 collection; think rebellious teenager with sex appeal.  For a day look try the Band of Outsiders Double Collar shirt with the School Boy jacket and a pair of Current/Elliott Ankle Skinny Jeans in Borough Destroy.  To accessorise add a Sophie Hulme Metal Tab in Stamped Damson bag slung across the body with a pair of slippers from Penelope Chilvers.

donna ida, london fashion, london style, band of outsiders, double collar, shirt, blouseBand of Outsiders Double Collar Shirt in Navy

During the recent fashion month we noticed a recurring trend for masculine sportswear worn by hot young bloggers, journalists and models alike.  This look is easy and super sexy to wear.  Try tucking the Band of Outsiders Silk Sweat Knitwear in Stripe into the Muubaa Dani skirt.  The skirt is beautiful soft black leather featuring chunky silver zips either side which gives a nod to many trends for this season.  Team with leather clutch bag and some barely there sandals.

donna ida, london fashion, london style, band of outsiders, jumper, double cuff, panel, blueBand of Outsiders Silk Sweat Knitwear in Stripe

Whichever trend is for you; there is no denying that Band of Outsiders is cool.  It’s definitely one to watch grow and invest in a statement piece for this season.

To shop Band of Outsiders

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