Author Archive
Troy Boy to the Rescue

Troy Boy to the Rescue

We are all looking for a boyfriend style at this time of year, but sometimes people are not sure how to wear them. A boyfriend style can alter your silhouette, which many people are not used to; but this is where the Paige Troy Boy is different. The Troy Boy is a slouchy skinny; worn...
Rainbow Window SS12

Rainbow Window SS12

This season is all about colour. From subtle pastels to neon brights and everything else in between. I wanted to create an eye-catching installation for our customers – like a colour chart where you can come in and say “I want my jeans in that colour” and we will find them! A rainbow inspired window...
Donna Ida girls love Minnie Rose shawls

Donna Ida girls love Minnie Rose shawls

The first day I met Donna she was wearing a beautiful Minnie Rose cashmere shawl, I thought she looked fabulous and so cosy.  It didn’t take me long to find out where it was from and when we would be stocking it.  Since then I’ve been hooked and have built up a small collection of...
What to Wear to a Festival this Summer

What to Wear to a Festival this Summer

I love Coachella as it signals the start of the festival season. So as we countdown to a Summer of music, here are my predictions and suggestions for this year’s festival circuit. Festival Risk Taker Neon is huge this season and you will be seeing it in every shape and form.  If you’re a risk...
How to wear Flares for SS12

How to wear Flares for SS12

Flares are a chic way to wear denim this Summer. If you are going to dip into the trend go extreme with styles from Citizens of Humanity and Hudson, both brands have done some fabulous styles with a lot of width to the flare. A mid to light denim is huge for SS12 with brands...
How to wear Boyfriend Jeans

How to wear Boyfriend Jeans

I am a huge fan of boyfriend style jeans; they are my ‘go to’ style every Spring. They are such an easy and comfortable style plus even in the heat of Summer they will keep you nice and cool. My best tip for wearing boyfriend jeans is not to wear anything too baggy on top...
Gift Ideas for Mother’s Day

Gift Ideas for Mother’s Day

My mother has expensive taste which she has passed on to me. This means a card and a bunch of flowers do not cut it on Mother’s Day. So here are my top tips for the perfect presents to keep your mum smiling this Mother’s Day. Beautiful Knitwear The way to my mother’s heart is...
Here Comes Summer: How to Wear Cropped Jeans

Here Comes Summer: How to Wear Cropped Jeans

Once the sun is shining I like my hemline to rise slightly. I don’t mind if I roll my jeans up or just opt for a cropped jean, either way that is what I’ll be wearing for the next eight months. I have three favourites at the moment that I have on constant rotation. Roll...
What to Wear on Valentines Day

What to Wear on Valentines Day

For those of you lucky enough to have a date lined up for 14th February I’m sure it can prove hard to decide what to wear. It also depends on where in the dating cycle you are… I mean, is it a first date? A relationship where you’ve been together almost long enough for your...
How to Wear Polka Dots

How to Wear Polka Dots

This must-have print exudes a youthful flair but still remains chic and timeless.  Classic styles from brands such as Current/Elliott have been updated with a stylish polka dot print. Team the Current/Elliott Stiletto jean in Purple or Green Polka Dot with a sheer blouse from L’Agence or Equipment and a pair of strappy sandals from...
How to Wear Jackets

How to Wear Jackets

When winter is on the way out we are all desperate to ditch the bulky coats yet we still need something.  We have some great jackets on their way for SS12. A boxy jacket can instantly smarten and update an outfit.  I really like the IRO jackets that we have coming in, it’s a new...
I Scream, You Scream, We All Scream For Ice Cream

I Scream, You Scream, We All Scream For Ice Cream

It’s only January and we’re all so excited to have received new ice cream coloured jeans from Hudson called Nico in Cherry, Tangerine and Lavender, Paige’s Verdugo Skinny Jeans in Pixie and Victoria Beckham’s power skinny in Peach and Sun Bleached Yellow. For high Summer wear the colours head to toe as seen at the...