A Buyer's Shopping List: SS14 Trend Report

It's that time of year again - even though we're only just hitting those colder Winter months, in fashion we're closing the buying books and already looking forward to SS14. Here's a few of our favourite trends, that should be top of your shopping list for SS14...

90s Americana

SS14 Trends 90's Americana, donna ida, london fashion, london style, tartan, girls, hat, skirts, blazer, jacket From 90s movie Clueless: Dionne (Stacey Dash) and Cher (Alicia Silverstone)

If you think 90s high school Americana and you think Clueless’s Alicia Silverstone and a little of Carven's collection for AW13. Gingham, pastels, chintz, houndstooth, stripes and twinsets were all seen on the catwalk by the likes of Balmain, making for a chic yet playful season. SS14 Trends 90's Americana, donna ida, london fashion, london style, checks, tartan, skirt, runway, model, pink, white, squaresSS14 Trends 90's Americana, donna ida, london fashion, london style, checks, skirt, slit, patterened jumper, jersey, runway, model

Balmain

SS14 Trends 90's Americana Carven, donna ida, london fashion, london style, check skirt, maxi skirt, detail top, buttonSS14 Trends 90's Americana Carven, donna ida, london fashion, london style, check dress, tartan, blue, white, square, black top, bag

Carven

We’ve seen this gingham check through to Henry’s House of Holland collection, arriving at Donna Ida early next year. Wear with his lace pencil to complete the sweet look.

SS14 Trends 90's Americana House of Holland Henry Holland, donna ida, london fashion, london style, gingham, check, square, jumper, jersey, drop hem, orange, pink, red, modelHouse of Holland

Perforation

Isabel Marant, Balenciaga and Louis Vuitton all showed signs of an obsession with perforation this season. Beauty lies in the detail with this trend, be it pierced, hole-punched or laser cut – this futuristic style statement is huge for SS14.

 Isabel Marant Perforation SS14, donna ida, london fashion, london style, laser cut, cut outs, shorts, white, top, jackets, model, runwayIsabel Marant

SS14 Trends Perforation Balenciaga, donna ida, london fashion, london style, white jacket, cut out, see through, mesh, panels, skirt, shortsBalenciaga

SS14 Trends Perforation Louis Vuitton, donna ida, london fashion, london style, headpiece, feathers, cutouts, see through, vest, detailsLouis Vuitton

Elizabeth and James touched on the trend in a fashionable, yet wearable way. The collection was striking with a strong monochrome aesthetic.  

SS14 Trends Perforation Elizabeth and James, donna ida, london fashion, london style, white shirt, blouse, monochrome, check skirt, shoes, bag, sun glasses

Elizabeth and James

Space Age Sports

Dropped or raglan, oversized silhouettes were seen at shows such as Balenciaga and Balmain, both representing the space age feel, incorporating the sports luxe trend which is far from over. 

Whatever you do, don’t throw out your bomber just yet; it’s going to be bigger than ever. Featured in Fashion Week at London, Paris, New York and Milan, this jacket remains the only outerwear you will need. Oversized cricket jumpers and polo shirts are an easy way to add a touch of sports luxe into any outfit - just wear with your favourite jeans.

 SS14 Trends Bomber Jacket Space Age Sports Balmain, donna ida, london fashion, london style, bomber jacket, stripes, tee, leather pants, runway, model Balmain

SS14 Trends Bomber Space Age Sports Celine, donna ida, london fashion, london style, sports luxe, stripes, green, coral, white, jumper, collar, model, runwayCeline

Band of Outsiders featured a cute 70s style cricket jumper due to be in Donna Ida boutiques in February 2014.

donna ida, london fashion, london style, cricket jumper, stripe, pants, jumper, jersey, glasses, shoes, model, runway

IRO showcased a modernistic collection with leather detailing and piping to finish off the cool, sports luxe look.

SS14 Trends Sport Luxe, donna ida, london fashion, london style, pro, jacket, dressSS14 Trends Sport Luxe, donna ida, london fashion, london style, iro jumpsuit, monochrome, white and black panels

A new brand to Donna Ida for SS14 is R13 –  ridiculously cool, it shows all the signs of the sports trend with this simple black jumpsuit.

donna ida, london fashion, london style, jumpsuit, r13, black, button, full length, collarR13

Read more from Donna Ida's Assistant Buyer Natasha

Shop AW13 trends