Tonya Kidd-Beggs is the Founder and Creative Director of STORIES Parfums which is a fragrance range that weaves a narrative from mislaid memories, childhood dreams and long-forgotten hope; a pilgrimage for the senses.
From the 11 April 2022, you'll receive complimentary samples of STORIES Parfums while stocks last!
We previously chatted with Tonya in 2020 here.
We previously chatted with Tonya in 2020 here.
DONNA IDA: What are your wardrobe essentials and how do you wear your jeans?
Tonya: Jeans, white, black and grey tee plus shirts and blouses.
Jeans take top priority in my wardrobe. It used to be about the skinny for me but I don’t tend to go for them anymore. My go-to are flared, boyfriend or straight fit these days, hence why I am such a Donna Ida fan - the structure of Donna’s jeans are unbeatable. Perfect for dressing up with heel or platform and dressed down with sandals or my favourite Prada trainer.
Tonya: Jeans, white, black and grey tee plus shirts and blouses.
Jeans take top priority in my wardrobe. It used to be about the skinny for me but I don’t tend to go for them anymore. My go-to are flared, boyfriend or straight fit these days, hence why I am such a Donna Ida fan - the structure of Donna’s jeans are unbeatable. Perfect for dressing up with heel or platform and dressed down with sandals or my favourite Prada trainer.
DONNA IDA: Which are your favourite Donna Ida jeans /jumpsuit and why?
Tonya: Where do I start? I have so many.. but here are my top four!
I love the Cassandra Flare Jumpsuit because it has the amazing stretch and pulls you in at all the right places.
Fran x Kate in Briar Rose which is a fabulous relaxed jean with a beautiful colour and again can be dressed up or down.
Kate the High Top Patch Pocket elongates my body and makes me feel so tall and elegant, especially when I am only 5ft 5.
Minnie The High Top has the same stretch as the Cassandra and just immediately gives you a beautiful silhouette.
I have recently just ordered Violet the Deep Dramatic Flare...Which I cannot wait to try...I also have my eyes on the Queenie The Extra Top Super Flare.
DONNA IDA: Why do you think jeans are such an iconic item?
Tonya: A Donna Ida jean immediately transforms you..Once you pull on a pair of these jeans they elongate and sit perfectly on any body. The denim is of high luxe quality and are 100 % iconic and jeans go with just about anything.
DONNA IDA: Who is your denim icon?
Tonya: Do you need to ask that question…? Of course the iconic and beautiful Donna Ida.
DONNA IDA: Who are your favourite influencers to follow on Instagram for inspiration?
Tonya: @sophiestanbury @isthistooyoungforme and I love everything about @rsstylists - just adore everything about Angela and Caroline and their styling is just everything I love about fashion.