London fashion designer Simeon Farrar will be taking to the streets of Belgravia to customise jeans outside Donna Ida’s Belgravia boutique in celebrate of the Elizabeth Street Summer Party on Wednesday 12th June 2013 from 6pm-11pm.
Famous for his printed tees, Simeon (pictured left with Jean Queen Donna Ida Thornton) will be customising any jeans bought on the day at Donna Ida, 40 Elizabeth Street London SW1W 9NZ.
Donna Ida is the ultimate denim destination stocking a roll call of the top brands from J Brand, IDA, Current/Elliott, Frame Denim, Paige, and James Jeans plus tops and accessories to complete the modern wardrobe including pieces from Tucker, Splendid and Roseanna.
The annual Elizabeth Street Summer Charity party will be held on the 12th June 2013 raising money for Battersea Dogs & Cats home. There will be a children’s party from 5pm to 6pm in St Michael's Church with specialist entertainers Sharky and George. The street officially opens at 6pm with a dog show followed by a parade of furry friends from Battersea Dogs & Cats Home. Delicious food and a wide selection of drinks will be available throughout the evening along with entertainment including a fabulous auction. The hugely popular covers band "What next?" will produce the perfect variety of songs to get the dancing sorted.
For a sneak preview of Simeon Farrar’s work, here are the results when he customised jeans in Donna Ida’s pop-up boutique last month. Watch the video here: http://youtu.be/WMSPRcYpHUM