Dolly the Flight Suit & Eliza the Relaxed Dungarees
Ever since I launched Donna Ida, our customers have asked to see denim on different body shapes so they can see how it will look and how they will style it. It is this reason why we launched our Style Insider series where we travelled to the homes of stylish women to see how they put together their denim looks.
Cassandra the Flared Jumpsuit
Ginger the Leather Track Pant, Rizzo the Ankle Skinny, Dolly the Flight Suit in Milk, Blackest & Garage
This year I really wanted to take this idea one step further and invite as many Donna Ida girls as possible in all shapes and sizes to join us on our latest Look Book shoot. This makes it easy to see the styles on our resident model Femke, who has been our girl since our very first Donna Ida collection, plus you can see what it looks like on other women too for comparison.
We had such an amazing time on this shoot, it was full of laughter and everyone was so encouraging and supportive. I always say denim is democratic as it is for everybody.
Kitty Kat the Cropped Mini Boot in Dark Days
Kitty Kat the Cropped Mini Boot, Sadie the Boiler Suit & Cassandra the Flared Jumpsuit
You’ll see stylist and yoga expert Georgie Pincus is petite at 5 ft 2 and wears Minnie the Flare in a size 24 and Dolly in Blackest in Small.
Dolly the Flight Suit, Ruby the Pin Tuck Culotte, Minnie the Flare
Sophie Stanbury who is 5ft 6.5 looking amazing in a range of styles from Minnie the Flare, Eliza the Relaxed Skinny Dungarees and Boy Dazzler 90s Straight Leg where she takes sizes which range from 23 to 26 depending on the fit.
Cassandra the Flared Jumpsuit, Dolly the Flight Suit & Eliza the Relaxed Dungarees
Jeanie the Cigarette Leg, Ruby the Pin Tuck Culotte & Boy Dazzler the 90s Straight Leg
Rizzo the Ankle Skinny in Dark Days (worn by Femke & India), Sadie the Boiler Suit & Cassandra the Flared Jumpsuit
Cassandra the Flared Jumpsuit, Rizzo the Ankle Skinny, Cassandra the Jumpsuit & Ruby the Pin Tuck Culotte
Primrose Bakery owner Martha Swift is 5ft 6 and looks effortlessly chic in Sadie the Boiler Suit, Ruby the Pin Tuck Culotte and Vera the Button Ankle Crop in size 27.
Ruby the Pin Tuck Culotte, Kitty Kat the Cropped Mini Boot, Rizzo the Ankle Skinny & Ruby the Pin Tuck Culotte
Cassandra the Flared Jumpsuit, Sadie the Boiler Suit, Ginger the Leather, Track Pant & Minnie the Flare
Donna Ida girl Valentina is 5 ft 6 and wears classic styles Rizzo the Ankle Skinny and Minnie the Flare in a size 34.
Dolly the Flight Suit, Vera the Button Ankle Crop, Minnie the Flare & Kitty Kat the Cropped Mini Boot
Catherine Duignan is 5ft 4 and wears Eliza the Relaxed Skinny Dungarees in size XS, Kitty Kat the Cropped Mini Boot in 25 and Ruby the Pin Tuck Culotte in 24.
Eliza the Relaxed Dungarees & Sadie the Boiler Suit
Also pictured are Danielle Ward, Emma Brocklehurst, Emma Jervis, Jo Killick, Julie Townend, Kyra Mathers, Lexi Willetts, Liv Khan, Claire Etchell, Marina Pengilly, Michelle aka The MLM, Lily Hodges, Ruth Williams, Rachel Vosper and India Abadee. You can see the pictures alongside Femke's shots on the product pages.
Dolly the Flight Suit
Make sure you join in with us on social media by tagging us @donnaida and @donnaidadenim and using the hashtag #donnaidagirls
Sadie the Boiler Suit, Denim Shirt & Ruby the Pin Tuck Culotte
Contact us at hello@donnaida.com or WhatsApp +44 7484 909150 for denim advice.
Ruby the Pin Tuck Culotte, Rizzo the Ankle Skinny & Gert the Cropped Ankle Zip
Eliza the Relaxed Dungarees & Dolly the Flight Suit
Donna x