We want your denim, we need your denim, we love your denim….
Donna Ida are hosting a denim drive in aid of Jeans for Genes charity and we want
your unwanted jeans to make it a success.
If you have a pair (or several) of old or unwanted jeans you can bring them into any
Donna Ida store and we will trade them for a £20 voucher off your next pair with us!
Not only will you be gifted with a voucher for your generosity, but your jeans will
then be styled and sold at our concession in Lily Allen’s new store ‘Lucy in Disguise’
with 50% of the proceeds going to Jeans for Genes, the charity supporting children
with genetic disorders.
It’s a double denim good deed.
***
The denim drive is live and ready for your donations at our three London boutiques:
Westfield Store
The Village, Westfield London
Ariel Way, London W12 7GF
Call +44(0)20 8743 6111
Belgravia Store
40 Elizabeth Street
London SW1W 9NZ
Call +44(0)20 7730 4554
Chelsea Store
106 Draycott Avenue
London SW3 3AE
Call +44(0)20 7225 3816
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