Genetic Denim

Genetic Denim combines global fashion trends and individuality of fit and wash to tailor denim to your body. Known as the softest denim in the industry, Genetic is a denim brand that seeks to present each person with the best possible fit for their body type, accentuating assets rather than forcing everyone into the same mould. With nostalgia for the bohemian yet basic denim styles from the 1970’s, Genetic has created a line with life and timeless appeal, the collection pays homage to the centuries past while remaining modern with their edgy yet sophisticated and confident silhouettes. Fashion forward style and underground cool mixed with fabrics, washes and cuts from around the world make Genetic Denim a classic global fashion brand with a touch of new age chic.