The Houlihan is Back
There’s just no getting away from a good thing and J Brand‘s mega hit Houlihan certainly was that. We thought it had gone, we thought we had moved on, but no…the thirst for more was just too strong. For SS12 (December 2011/January 2012 delivery) you’ll be seeing the Houlihan in store and online again. In...
Seeing Red
Karen Elson, Julianne Moore, Christina Hendricks… Yep, red is HOT, and we’ve got some red hot new denims coming in soon! Love the CURRENT/ELLIOTT roller? You’ll really love it in ‘ladybird’ and boy will you stand out from the crowd. Start saving your pennies, because they are due in stores in May. We also have...
Denim Peeping in Berlin
Berlin is one of the coolest cities in the world right now – it’s the simmering centre of underground music, fashion and design, and its inhabitants embody this in their carefree, thrown together style. We made our way to the trendy Mauer Park market on a cold January Sunday to check out how the Berlin...
Kate Bosworth’s Cool Casual Look
The J Brand’s Houlihan Skinny Cargo in Vintage Olive is, without a shadow of a doubt, the no.1 “must have” military pant of the season. Countless celebs have been spotted donning their legs with J Brand’s utility chic from the US’s much loved denim brand. It’s very difficult to not fall in love with the gold details...
J Brand Houlihan Cargos
I am sure you don’t need any more proof that the J Brand Houlihan cargo’s are the hottest ticket in town! Take a look at Jessica Alba wearing the best sellers! They are Donna Ida’s fav of the month and come in olive, shark skin and black!
J Brand’s Houlihan still going strong
Former O.C star Rachel Bilson is supporting the new super trend of the season. Utility chic has hit the fashion charts at an all time high this week with several US stars spotted working the skinny cargo pant look. The practical take on this seasons trend comes in a variety of colours at Donna Ida,...
Hilary does the Houlihan
Hilary Duff is the latest celeb to wear the skinny cargo pants trend. She was snapped over the weekend wearing a pair of J Brands HOULIHAN trousers in West Hollywood. For all those in UK, Europe and even Stateside you can click to buy your pair from Donna Ida, very soon! Watch this space..

