What To Wear With A Shearling Jacket
The Shearling Aviator has been everywhere and from every brand this Autumn, but what to wear with it? Donna Ida have done the work for you with a few suggestions and best of all with the Donna Ida Autumn collection! You can do the skinny, the boot cut or the straight and match with Tees...
Jessica Biel in Genetic Denim
Is Jessica cheating on Justin Timberlake’s own denim brand William Rast? I think she might be as she in snapped here wearing a pair of Genetic Denim jeans. She is wearing The James style, an ankle skinny featuring an 8″ ankle zipper. In super soft maleable denim these jeans are a hit. Available in Twilight or Wicked for Spring/Summer...
Sneak Peak at Genetic AW10
Genetic Denim has released their new fall look book which show cases all the new treats that will be in stores at Donna Ida. If you can’t wait this long to get your hands on a new pair of Genetic jeans then check out the latest delivery which includes the super cool new carrot shaped...
Sienna Miller in Genetic Denim
Sienna Miller is spotted doing a little shopping in London wearing Genetic Denim Shane Cigarette Jean in Overcast paired with Twenty8Twelve ‘Matt’ Distressed Denim Shirt in Indigo. If you don’t have a favorite denim shirt yet, we advise you get one. The denim shirt trend as well as the double denim trend are back and...
Shakira wears Genetic Denim The James
Undoubtedly one of Genetic Denim’s best styles in The James – it’s a mid-rise cigarette leg jean with ankle zips fashioned in super soft stretch denim. They are the kind of jeans you put on and dont want to take off. Donna Ida has just received the spring drop of The James in Wicked...

